Posts

Google Ads Developer Blog: DFP small business changes and our API

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Google Ads Developer Blog: DFP small business changes and our API : Recently we announced how we’re helping publishers grow with DFP small business. This included making a number of features available to your smartphone...

Google Ads Developer Blog: Migrating from AdSense Management API v1.0/1.1 to ...

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Google Ads Developer Blog: Migrating from AdSense Management API v1.0/1.1 to ... : We’ll soon be sunsetting v1.0 and v1.1 of the AdSense Management API so we encourage you to migrate to v1.2 as soon as possible. To get you...

Google Ads Developer Blog: New version of the DoubleClick Ad Exchange Seller ...

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Google Ads Developer Blog: New version of the DoubleClick Ad Exchange Seller ... : Version 1.1 of the Ad Exchange Seller REST API is now available, and with it comes three new features: the ability to retrieve alerts; ...

DoubleClick Advertiser Blog: Get customized, role-based training with DFA Acade...

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DoubleClick Advertiser Blog: Get customized, role-based training with DFA Acade... : When you’re in display advertising, school is always in session. And now is the perfect time to build your skills! We’ve heard from DFA...

DoubleClick Advertiser Blog: Get customized, role-based training with DFA Acade...

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DoubleClick Advertiser Blog: Get customized, role-based training with DFA Acade... : When you’re in display advertising, school is always in session. And now is the perfect time to build your skills! We’ve heard from DFA...

DoubleClick Advertiser Blog: thinkDoubleClick: Connecting digital, accelerating...

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DoubleClick Advertiser Blog: think DoubleClick: Connecting digital, accelerating... : This morning, I’ll be kicking off think DoubleClick, our annual industry event where we discuss the future of digital media. At this same recommendation...

Google Ads Developer Blog: Enhancements to Google scripts documentation site

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Google Ads Developer Blog: Enhancements to Google scripts documentation site : We recently enhanced the documentation site for Google scripts by including more content and improving site navigation. The major changes ...

DoubleClick Advertiser Blog: Attend an upcoming DoubleClick Bid Manager trainin...

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DoubleClick Advertiser Blog: Attend an upcoming DoubleClick Bid Manager trainin... : If you're interested in boosting your DoubleClick Bid Manager expertise, be sure to join our upcoming webinars. Register in the Double...

DoubleClick Publisher Blog: Continuing to invest in a clean, open exchange

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DoubleClick Publisher Blog: Continuing to invest in a clean, open exchange : Recently there has been a great deal of discussion about applications that inject or overlay ads on sites without the express approval of us...

DoubleClick Publisher Blog: Achievement Unlocked: monetizing online games with...

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DoubleClick Publisher Blog: Achievement Unlocked: monetizing online games with... : With every new plot planted and zombie zapped to bits, the online games industry is changing the way we interact with entertainment. Online...

DoubleClick Publisher Blog: Now on Mobile - The DoubleClick Ad Exchange Deals Interface

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DoubleClick Publisher Blog: Now on Mobile - The DoubleClick Ad Exchange Deals Interface

DoubleClick Publisher Blog: Now on Mobile - The DoubleClick Ad Exchange Deals ...

DoubleClick Publisher Blog: Now on Mobile - The DoubleClick Ad Exchange Deals ... : DoubleClick Ad Exchange (AdX) launched the first Preferred Deal i n 2012 and the first Private Auction in 2013 to help publishers and adv...

Google Ads Developer Blog: How DFP’s new universal inventory affects API usag...

Google Ads Developer Blog: How DFP’s new universal inventory affects API usag... : Recently we announced how ad inventory shouldn’t be tied to a specific device and how inventory in DFP will be able to accommodate any camp...

Google Ads Developer Blog: How DFP’s new universal inventory affects API usag...

Google Ads Developer Blog: How DFP’s new universal inventory affects API usag... : Recently we announced how ad inventory shouldn’t be tied to a specific device and how inventory in DFP will be able to accommodate any camp...

Inside AdSense: New publisher application process

Inside AdSense: New publisher application process : We’re continually evaluating our AdSense application process in order to ensure the safest possible network for our advertisers, as well as ...

Inside AdSense: The responsive web + AdSense

Inside AdSense: The responsive web + AdSense : We know one of the biggest challenges publishers currently face is designing websites that adapt to different screen sizes, resolutions and...

Inside AdSense: Stay on top of AdSense program policies with new n...

Inside AdSense: Stay on top of AdSense program policies with new n... : Our AdSense program policies are defined to ensure we all preserve a healthy ecosystem for users, advertisers and other publishers, and c...

Inside AdSense: More control over advanced ad format features

Inside AdSense: More control over advanced ad format features : We’re always looking for innovative ways to improve our ad formats, to help you earn more revenue from your content. We’ve been steadily ro...

Inside AdSense: Join our policy refreshers

Inside AdSense: Join our policy refreshers : To help you better understand our program policies, we’re holding a number of policy refreshers online over the coming weeks. In these sess...

Inside AdSense: Choose AdSense: Make Money from Your Content

Inside AdSense: Choose AdSense: Make Money from Your Content : Not using AdSense yet? In the last ten years , AdSense has helped over 2 million partners grow their businesses. Be sure to tune in on We...

Google Ads Developer Blog: AdMob eCPM Floor Beta: Best Practices

Google Ads Developer Blog: AdMob eCPM Floor Beta: Best Practices : We recently announced the ability to set an eCPM floor when making requests to the AdMob network. This post will show you how to set up thi...

Google Ads Developer Blog: Introducing a new AdMob: Improved tools to help ap...

Google Ads Developer Blog: Introducing a new AdMob: Improved tools to help ap... : We’re committed to helping app developers with discovery, distribution and monetization on all platforms so they can continue doing what th...

Google Ads Developer Blog: Hobbyist game developers turn passion into busines...

Google Ads Developer Blog: Hobbyist game developers turn passion into busines... : Kunal Verma and William Ferguson never imagined that coding for fun would one day become more than just a pastime. Both developers now inde...

Google Ads Developer Blog: Tune in into the AdWords API Overview

Google Ads Developer Blog: Tune in into the AdWords API Overview : Today we're releasing a new video overview of the AdWords API. For new users, we hope the video is a useful introduction to the ...

Google Ads Developer Blog: Streamlining AdWords Test Accounts

Google Ads Developer Blog: Streamlining AdWords Test Accounts : Based on your feedback, we have made AdWords Test Accounts easier to manage and accessible via the User Interface (UI). AdWords test accou...

DoubleClick Publisher Blog: Introducing ‘The Programmatic Opportunity’

DoubleClick Publisher Blog: Introducing ‘The Programmatic Opportunity’ : Automated buying. Machine-based buying. RTB. Call it what you may, there's no doubt that programmatic buying is changing (read: simplif...

DoubleClick Publisher Blog: Achievement Unlocked: monetizing online games with...

DoubleClick Publisher Blog: Achievement Unlocked: monetizing online games with... : With every new plot planted and zombie zapped to bits, the online games industry is changing the way we interact with entertainment. Onlin...

DoubleClick Advertiser Blog: thinkDoubleClick: Connecting digital, accelerating...

DoubleClick Advertiser Blog: thinkDoubleClick: Connecting digital, accelerating... : This morning, I’ll be kicking off thinkDoubleClick , our annual industry event where we discuss the future of digital media. At this same ev...

DoubleClick Advertiser Blog: Stay cool this summer with DFA training webinars

DoubleClick Advertiser Blog: Stay cool this summer with DFA training webinars : Summer... a time for cookouts, pool parties, road trips, and DoubleClick training.  Whether you're new to display advertising or just n...

DoubleClick Advertiser Blog: Go back to school, DoubleClick style: 5 ways to ac...

DoubleClick Advertiser Blog: Go back to school, DoubleClick style: 5 ways to ac... : Earlier this week, the DoubleClick Search team highlighted how retailers can make the grade on the second-biggest annual consumer spendi...

DoubleClick Advertiser Blog: Continuing to invest in a clean, open exchange

DoubleClick Advertiser Blog: Continuing to invest in a clean, open exchange : Cross post from the DoubleClick Publisher Blog Recently there has been a great deal of discussion about applications that inject or overl...

DoubleClick Advertiser Blog: DFA WebServices API Beta Release on May 8

DoubleClick Advertiser Blog: DFA WebServices API Beta Release on May 8 : The latest beta release of the DFA WebServices API, version 1.10.2, will be released on May 8, 2010.  Read the release notes  (DFA sign-in r...

DoubleClick Advertiser Blog: Attend an upcoming DoubleClick Bid Manager trainin...

DoubleClick Advertiser Blog: Attend an upcoming DoubleClick Bid Manager trainin... : If you're interested in boosting your DoubleClick Bid Manager expertise, be sure to join our upcoming webinars. Register in the Double...

DoubleClick Advertiser Blog: Programmatic in the Future: Will it be safe for br...

DoubleClick Advertiser Blog: Programmatic in the Future: Will it be safe for br... : In the last hangout in our series "Programmatic in the Future", Mediabrands Audience Platform's VP of Strategic Solutions, Mi...

DoubleClick Advertiser Blog: Programmatic in the Future: Collaborating for Grow...

DoubleClick Advertiser Blog: Programmatic in the Future: Collaborating for Grow... : On April 8th, DoubleClick sponsored the AdExchanger Programmatic I/O conference . In front of 300+ agencies, marketers, and publishers Sean...

DoubleClick Advertiser Blog: Online training for DoubleClick Ad Exchange buyers...

DoubleClick Advertiser Blog: Online training for DoubleClick Ad Exchange buyers... : As more brands adopt programmatic technology, there's a growing need to train buyers on how they can deliver greater ROI by simplifying ...

DoubleClick Advertiser Blog: thinkDoubleClick: Connecting digital, accelerating...

DoubleClick Advertiser Blog: thinkDoubleClick: Connecting digital, accelerating... : This morning, I’ll be kicking off thinkDoubleClick , our annual industry event where we discuss the future of digital media. At this same ev...

DoubleClick Advertiser Blog: The Layouts Series: Get more mileage and reach fro...

DoubleClick Advertiser Blog: The Layouts Series: Get more mileage and reach fro... : Yesterday, we heard from Maureen and Zeena about how Studio Layouts can drastically improve your efficiency when building and QAing rich...

DoubleClick Advertiser Blog: Announcing DoubleClick Studio Layouts: Build rich ...

DoubleClick Advertiser Blog: Announcing DoubleClick Studio Layouts: Build rich ... : Today, we’re thrilled to announce the launch of DoubleClick Studio Layouts, a rich media production tool that makes it easier to build an...

Inside AdSense: Learn with Google for Publishers presents: Meet a ...

Inside AdSense: Learn with Google for Publishers presents: Meet a ... : We’ve seen from our AdSense +page and in-person events that AdSense publishers love to discuss current product features and interact with ou...

Inside AdSense: Share your feedback on AdSense and other Google pu...

Inside AdSense: Share your feedback on AdSense and other Google pu... : Over the last few years, Google’s offering for online publishers has grown dramatically: in addition to AdSense, our products now range fr...

Google-certified ad networks now available to all publishers - Inside AdSense

Google-certified ad networks now available to all publishers - Inside AdSense

Google Mobile Ads Blog: New targeting options available to AdWords mobile ...

Google Mobile Ads Blog: New targeting options available to AdWords mobile ... : Online advertisers seek to effectively reach people across all devices and platforms. This means that regardless of whether your customer ...

Google Mobile Ads Blog: Re-imagining classic ads for the mobile age

Google Mobile Ads Blog: Re-imagining classic ads for the mobile age : It’s no secret that users are spending more and more time on their mobile and tablet devices , and the trend will continue to scale. Mobile ...

Google Mobile Ads Blog: Think Mobile UK: Ian Carrington of Google calls fo...

Google Mobile Ads Blog: Think Mobile UK: Ian Carrington of Google calls fo... : Smartphone penetration link updated 8/9/11. This is the first in a series of posts capturing insights from the Think Mobile event in Londo...

Google Mobile Ads Blog: Mobile Insights: Retailers, are you reaching one o...

Google Mobile Ads Blog: Mobile Insights: Retailers, are you reaching one o... : Welcome to the latest post in our Mobile Insights series featuring expert views from our mobile ads team. This week’s guest contributors ar...

Google Mobile Ads Blog: Holiday Retail Mobile Insights

Google Mobile Ads Blog: Holiday Retail Mobile Insights : Now that the final days of summer have come to an end, retailers are in the thick of planning for the busy holiday shopping season.  As you ...

Google Mobile Ads Blog: France, Germany, United Kingdom, it’s time to Get ...

Google Mobile Ads Blog: France, Germany, United Kingdom, it’s time to Get ... : However you say it, Get Mobilized , Jouez La Carte Mobile , Mobil Werben or Get Mobilised , the time for mobile is now! With our Get Mobili...

Google Mobile Ads Blog: Mobile website optimization now factors into mobil...

Google Mobile Ads Blog: Mobile website optimization now factors into mobil... : The best consumer experiences on mobile devices happen on websites that are designed for mobile. We all know the difference that sites desig...

Google Mobile Ads Blog: New! Search data reveal that when the sun goes dow...

Google Mobile Ads Blog: New! Search data reveal that when the sun goes dow... : Are you reading this post from your PC at work, from your mobile phone as you wait in line at a cafe or from your tablet at home before bed?...